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Why OKC landing even one event in 2022-26 NCAA bid cycle is crucial - Oklahoman.com

When we didn’t have basketball, we had a wrestling championship or a women’s volleyball championship.

Truth be told, OKC might've gotten too many events. We got saturated, especially adding all the Division-II, Division-III and Big 12 events over the years, and it got to the point where tickets went unsold and seats went unfilled.

So, how is OKC trying to get back in the NCAA event business?

For starters, the city bid only on Division-I events this time around. Hollenbeck points to the changes in OKC over the past decade; we’ve become a major-league city and sports fans here aren’t as easily wooed by Division-II or Division-III competition.

“We weren’t convinced that we could produce a quality, sold-out D-II event,” Hollenbeck said. “If we’re going to bid on something, we want to make sure that we can do it well, that we can sell tickets, that there’s plenty of people in the stands for those student-athletes.”

But the competition for NCAA events has grown significantly, especially for Division-I events. More cities have more facilities capable of hosting regional or championship events. Just a glance around our neck of the woods tells the story; places like Tulsa and Wichita have new downtown arenas, for example, that didn’t exist a dozen years ago.

Plus, cities of all sizes see the benefits of hosting NCAA events. Some are willing to lose money on the event just to have the prestige that goes along with hosting it. Others will package private and public funds into their bids to entice the NCAA.

“The NCAA is not stupid,” Hollenbeck said. “If they don’t have to pay an extra X amount of money, they’re not gonna want to pay an extra X amount of money.

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Why OKC landing even one event in 2022-26 NCAA bid cycle is crucial - Oklahoman.com
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